10 Common Questions About Starting a Website or Branding Project (Answered)

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Gabriel Muldoon

Design Principal

When you’re starting a new design or digital project, things can feel a little overwhelming, especially if it’s your first time working with an agency or studio. Here at Little Thunder , we’re of the opinion that transparency and collaboration are the key ingredients to great working relationships and results.

In this article, we’ve rounded up the questions we hear most often when clients begin their journey with us, along with our honest answers.

1. How do I know if my business is ready for a new website or brand refresh?

If your current website no longer reflects your brand, feels or looks outdated, isn’t converting visitors or you’re launching a new product or service, it’s likely time for an update.

We offer free consultations to help you assess your needs and define your goals.

2. What does working with you look like from start to finish?

Our process as a web design and branding agency is collaborative and structured:

  • Discovery: We learn about your business, audience and goals
  • Strategy: We develop a plan for executing on your needs including design, experience and messaging
  • Design & Development: We bring your vision to life, keeping you involved at every stage of the process, with regular updates and reviews
  • Launch & Support: We launch your new site or brand and provide ongoing support as needed

3. How long does a typical project take?

Timelines depend on the scope and complexity but most branding or website projects take between 4–12 weeks . We’ll provide a clear timeline at the outset and keep you posted throughout.

4. What do you need from me to get started?

We’ll need information about your business, goals, target audience and any existing branding assets. If you have examples of sites or brands you like, those are helpful too to give us a visual steer.

But don’t worry, we’ll guide you through every step of the way.

5. How much does it cost?

Project costs vary based on scope, features and complexity. After an initial consultation, we’ll provide a transparent quote with a clear breakdown of costs.

We believe in clarity so there are no hidden fees .

6. Will I be able to update my website myself?

Absolutely. We build websites on user-friendly platforms like Squarespace , WordPress and Shopify so you can easily manage your content.

We also provide training and support after launch, so you’re not left in the dark.

7. What happens after my site goes live?

We offer ongoing support, maintenance and marketing services to help you grow. Whether you need technical assistance or want to explore new ideas, we’re here to help.

8. I have a tight deadline, can you help?

We’ll always do our best to accommodate urgent timelines. Let us know your requirements and we’ll let you know what’s possible without compromising quality.

9. What tools do you use to deliver projects?

We keep our workflow simple, accessible, modern and collaborative:

  • Figma for design and prototyping so you can see ideas come to life in real time
  • Loom for asynchronous updates giving you clear walkthroughs without needing endless meetings
  • Google Docs for drafting and refining copy together
  • A host of other tools behind the scenes to ensure your site or brand is delivered smoothly whether it’s project management tools, testing or performance optimisation

Our toolkit is flexible and we can adapt to your tools. The goal is always to make collaboration easy and your project as stress-free as possible.

10. What makes Little Thunder different?

Choosing the right partner for your brand or website project is about more than design skills. It’s about trust, collaboration and results. Here’s why businesses of all sizes choose to work with us:

  • Proven results with global brands — We’ve delivered websites and digital products for clients including Electronic Arts, Visa, Adobe and Lloyds Bank.
  • Small team, big impact — Our micro team structure means you work directly with the people doing the work. No layers, no middlemen, just clear communication and accountability.
  • Future-ready design — We build brands and websites designed to evolve with technology and customer expectations, not just meet today’s standards.
  • Sustainability mindset — From planting trees to making thoughtful design choices , we’re committed to building a better digital future.
  • Straightforward communication — Using tools like Figma, Loom and Google Docs, we make collaboration transparent and stress-free.
  • End-to-end expertise — From brand strategy to UX, UI, eCommerce and ongoing marketing, we facilitate every step so you don’t have the headache of working with multiple agencies.
  • Performance-focused — Our websites are optimised for speed, SEO and conversions, ensuring your investment delivers measurable results.
  • Adaptable to your tools — We adapt to your preferred tools so working together feels natural and easy.
  • Working as One — We act as an extension of your team , bringing expertise and creativity without the overhead.
  • Storytelling approach — We believe design should connect emotionally as well as functionally , helping your brand have a voice out in a crowded market.
  • Global experience, local care — We bring the same dedication whether you’re a Fortune 500 or a startup, giving you enterprise-level thinking with boutique-level service.