About us.

Est. 2013

For over a decade, we’ve helped businesses transform through thoughtful design and close collaboration.

Little Thunder was founded by designers Tim Potter and Gabriel Muldoon, seasoned practitioners and former design educators with over 40 years of combined experience. Together, we deliver a rare mix of strategic insight and creative instinct — the kind that turns ideas into meaningful, lasting results.

We’ve partnered with clients across Europe, the United States, and beyond. From energetic start-ups to established global brands. We know that great design does more than look good; it builds trust, drives momentum, and helps businesses grow their bottom line.

Our approach

As we’ve grown, we’ve deliberately stayed small and agile . This flexibility allows us to move fast, adapt quickly, and integrate seamlessly with your team when needed. You’ll always work directly with the people working on your project so there are no middle layers, no lost details, just clear communication and close collaboration.

We believe long-term partnerships are where the best work happens. We take time to understand your business, your goals, and your audience by aligning our design strategy with your ambitions from the get go.

Our roots in education

Before Little Thunder, we taught on the Interactive Multimedia Design course at the University of Ulster, and helped establish the new Interaction Design programme (now Digital Design).

Over the years, we’ve taught more than 750 students at undergraduate level, shaping the next generation of designers with the same principles that guide our work today; design thinking, critical discourse and hands-on skill.

More than ten years on, we’re still driven by the same thing that started it all — a belief that thoughtful design, built on strong relationships, can make a real difference.

From brand identities to digital products, we bring creativity, clarity, and craft to every project we take on. Because when the right ideas meet the right execution, they make a lasting impact.

About us.

Our approach

Our roots in education

Years in Business

Clients we've partnered with

Projects Shipped

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